Sammy Gyamfi, the CEO of the Gold Board, has admitted to a discernible change in his public political persona, acknowledging that his current position necessitates moderation despite his continued strong ties to partisan communication.
Speaking on Joy News’ PM Express Business Edition, he acknowledged that although he is still involved in politics, his obligations have compelled him to leave the front lines.
“Well, I’m still in politics; what we are doing is a political job. So I’m not really a corporate person. I refuse to see myself like that,” he said.
Sammy Gyamfi, who is still the National Democratic Congress’s National Communications Officer, clarified that his diminished visibility is a necessary adjustment rather than a retirement.
“I’m still the serving national communications officer of the NDC, but admittedly, my time for that role has reduced significantly,” he noted.
He said that others had successfully taken over to maintain the communication apparatus, pointing to a robust support network within the government and party ranks.
“Thankfully, I have enabled a deputy and a minister for government communications, who is also another brother, and so they filled the gap very effectively, and we are collaborating.”
Despite the shift, Gyamfi stressed that political communication remains ongoing, albeit from a less visible position.
“We do a lot of political communication work, even now that I find myself in this role, but from the background and at the right time, I believe Ghanaians, particularly party supporters, will see more of us in the political communication space.” He stated.
Source: Mybrytfmonline.com/Joseph Asare
